Local Presence, Global Reach: SNI Certification Services by Biruni Consulting

Indonesia is one of Southeast Asia’s most promising markets for global manufacturers. With a population of over 270 million and rising consumer demand, it presents vast opportunities—but also strict regulatory requirements. Chief among them is SNI (Standar Nasional Indonesia) certification, a mandatory standard for many imported and locally distributed products.

To navigate this process successfully, foreign companies need more than documentation—they need local representation with global standards.

That’s where Biruni Consulting comes in.

With a strong local foundation and international expertise, Biruni offers SNI certification services designed for global brands that need a trusted, independent partner on the ground in Indonesia.

Why Foreign Brands Need Local Representation

Under Indonesian law, only Indonesian legal entities can apply for and hold SNI certificates. That means foreign companies must:

  • Appoint a local representative (certificate holder), or

  • Establish their own Indonesian entity (e.g., PT company)

Without this, even well-prepared products and documents cannot enter the certification process.

The Biruni Solution: Local Presence, Global Standards

Biruni Consulting offers end-to-end SNI certification support built on two foundational services:

🔹 1. Official Representation Services

We act as your authorized Indonesian representative for SNI certification, allowing you to:

  • Start the process immediately—no need to set up your own company

  • Retain full control over your product, branding, and technical files

  • Avoid the risks of using distributors or importers as certificate holders

  • Rely on a professional, neutral party solely focused on compliance

🔹 2. Legal Entity Setup Support

Prefer to own the process entirely? We help you establish your own Indonesian PT company to function as your internal certificate holder. Biruni manages:

  • OSS registration, NIB, NPWP, and company formation

  • Office or warehouse arrangements (if required by product scope)

  • Compliance guidance for future scalability

Our SNI Certification Services Include:

  • Review and translation of technical documentation

  • Submission to LSPro and coordination of product testing

  • Factory audit support (remote or on-site)

  • Packaging and labeling compliance in Bahasa Indonesia

  • Certificate renewals and surveillance management

  • Strategic advisory for regulation updates and business expansion

Why Global Brands Trust Biruni

  • ✅ Independent and non-commercial—we are not a distributor or reseller

  • ✅ Confidentiality-focused—your data and IP are protected under formal agreements

  • ✅ Proven track record across Europe, Asia, and North America

  • ✅ Fully bilingual team with deep regulatory knowledge

  • ✅ Strong coordination with Indonesian authorities and certification bodies

Whether you’re an established OEM, a growing consumer brand, or a product manufacturer launching in Indonesia for the first time—we tailor our service to match your goals.

Your product deserves a compliant, confident entry into Indonesia. Biruni Consulting provides the local presence you need—with the professionalism, discretion, and global alignment you expect.

Let us handle your certification so you can focus on your market expansion.

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