For international brands, entering the Indonesian market offers enormous growth potential—but local regulatory compliance can be a barrier to entry. One of the most critical requirements is obtaining SNI (Standar Nasional Indonesia) certification, which ensures your product meets national safety and quality standards.
At Biruni Consulting, we specialize in helping global manufacturers break through these regulatory barriers with seamless, end-to-end support for SNI certification and legal representation in Indonesia.
🌍 The Challenge: Local Compliance, Global Complexity
Indonesia mandates that only Indonesian legal entities can apply for and hold SNI certificates. For foreign companies, this creates three immediate challenges:
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✅ You need a local representative or company to act on your behalf
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✅ You must navigate technical and language barriers in documentation and audits
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✅ You face regulatory risk without expert local guidance
That’s where Biruni Consulting becomes your competitive advantage.
🔑 The Solution: Biruni’s Seamless SNI Compliance Services
We offer two smart, strategic paths to compliance—tailored to your goals:
✅ 1. Official Local Representation for SNI Certification
We act as your Authorized Representative (OR), managing the entire certification process:
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Application submission to LSPro (SNI certification body)
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Coordination with relevant ministries
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Product testing, audit scheduling, and regulatory updates
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Certificate renewals and post-market surveillance
This approach is ideal for fast, cost-efficient market entry without establishing a local company.
✅ 2. Local Entity Setup for In-House Compliance
Want full control over your certification and operations? We help you set up a dedicated Indonesian legal entity (such as a special-purpose PT) to hold your SNI certificates and manage local activities securely under your ownership.
Our services include:
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Legal incorporation, licensing, and tax ID setup
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Warehouse arrangements
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Ongoing support for compliance and audit readiness
🛠️ Full-Service Support Beyond Certification
We don’t stop at representation. Biruni Consulting provides comprehensive support across the full compliance lifecycle:
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Technical document review and localization
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Translation, legalization, and submission
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Testing and factory audit coordination
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Post-certification labeling and market surveillance
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Guidance on SNI regulation changes and sector-specific requirements
💼 Why Leading Brands Choose Biruni
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🌐 Cross-border expertise with deep understanding of Indonesian regulations
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🧾 Proven track record in SNI, ISO, BPOM, SDPPI, and CDAKB certifications
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🔒 Confidential, structured, and legally compliant workflows
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🤝 Established networks with LSPro, KAN, and government ministries
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🚀 Speed, transparency, and strategic insight
From first contact to certificate issuance, Biruni ensures a frictionless experience—so you can focus on growth, not red tape.
📩 Let’s Break Down the Barriers Together
Your product deserves a place in Indonesia. Let Biruni Consulting help you enter the market with confidence, clarity, and compliance.